About Chevy
Master Fitness Trainer • Fitness & Lifestyle Host • Content Creator
I've spent more than two decades helping brands connect with people
First through live experiences, television, and national wellness platforms—and today through lifestyle content that’s genuine, relatable, and built around the life I actually live
Where Fitness, Media & Experience Meet
Hi, I’m Chevy.
Long before content creation became a career, I was building a life around fitness, performance, community, and creating experiences that bring people together.
I grew up in Michigan, where dance, competition, and performance taught me discipline, resilience, and the value of showing up prepared. Those experiences eventually brought me to Los Angeles, where I earned degrees from Loyola Marymount University and the University of Southern California before beginning a career in corporate marketing, pharmaceutical sales, and experiential brand marketing.
Along the way, I represented brands like Lexus, Takeda, and GlaxoSmithKline, learning firsthand how meaningful customer experiences are created—both behind the scenes and in front of an audience.
Then life surprised me.
What started as a yoga teacher training became a completely different career. I left corporate America, trained with SoulCycle, became a national trainer for Tone It Up, opened my own indoor cycling studio, and eventually worked with brands including iFIT, NordicTrack, Hot 8 Yoga, Aviator Nation Ride, and Rumble Boxing, teaching thousands of classes and building communities through movement.
Today, those experiences come together in a new way.
I create lifestyle content for brands in fitness, beauty, wellness, travel, style, and everyday luxury—combining a marketer’s strategy, an on-camera performer’s confidence, and a creator’s eye for authentic storytelling.
Whether I’m teaching a fitness class, discovering a new skincare favorite, or sharing a weekend getaway, my goal is always the same: Create content people genuinely enjoy while helping brands become a natural part of everyday moments.
. Let’s work together and create something beautiful.
CHEVY LAURENT
Master Fitness Trainer • On-Camera Talent • Content Creator
I believe the strongest partnerships happen when audiences trust the person behind the recommendation. That’s why I only collaborate with brands that naturally fit my lifestyle and the community I’ve spent years building.
My Career Didn't Start on Instagram
Before becoming a lifestyle creator, I spent years working in corporate marketing, television hosting, experiential events, national fitness platforms, and live brand experiences.
Those chapters gave me something I rely on every day: an understanding of both the creative side of storytelling and the business goals behind every campaign.
Today, I approach every partnership as more than content. I think like a marketer, create like a storyteller, and deliver with the professionalism of someone who has represented brands for most of her career.
Years Representing Industry-Leading Brands On-camera, in person, and online.
Engaged Community Across Social Platforms interested in fitness, wellness, lifestyle, and everyday inspiration.
I’ve worked on both sides of brand partnership. I’ve been the corporate marketer planning campaigns, the fitness professional representing national brands, the television host on camera, and the creator producing content that helps brands connect with modern consumers. That perspective allows me to understand not only what audiences respond to, but what marketing teams actually need: professional communication, dependable execution, authentic storytelling, and content that feels natural rather than forced.
Every partnership is approached with the goal of creating long-term value—for the brand, the audience, and the relationship we’re building together.
Everyday Moments
The strongest partnerships don’t interrupt life—they become part of it.
This is a glimpse into the moments, routines, and experiences that make up my everyday life—and the kinds of stories I love helping brands become part of.
